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Case Study

The Parkway content team adds a new copywriter

2021 has been an amazing year of growth as another member is welcomed to the Parkway team! Jennifer joins the content team as a part-time copywriter with a unique educational background. With a BA in child and family studies and an AA in creative writing, she is ecstatic to join Parkway Digital where she can use the written word to help others better their businesses.

Jennifer writes for numerous agencies where her work is outsourced to publications such as The New York Post, NY Daily News, and Yahoo! News. She is the social media manager, newsletter curator and blogger for a coffee company and also teaches aerial silks classes at The Bird’s Nest Circus Arts. Being a part-time copywriter at Parkway is frosting on the cake and she now feels her creative career has hit a perfect balance.

When she is not writing copy for Parkway, working freelance jobs or flying through the air on silks, Jennifer is chasing around her twin daughters, Elora and Lucy, as well as caring for the family’s mini schnauzer, Theodore. She is a huge supporter of local coffee shops and may have a few too many vintage typewriters laying around her home.

Even after a day of writing copy, articles and social media posts, Jennifer writes novels in her spare time. She has finished four manuscripts—and is working on a fifth—and has experience querying literary agents and signing on with a small press. Jennifer has also attended writing conferences and workshops over the last two decades to better her craft.