There are a lot of businesses under the Rich Entertainment Group (REG) umbrella, including a travel agency, minor league baseball teams, restaurants, theater production and more. To create a cohesive digital presence for REG, Parkway Digital highlighted what unites these organizations: a dedication to bringing friends and family together.
Each of REG’s unique businesses has its own website, social media profiles and email lists. That makes it easier for REG’s website and other platforms to focus on building a brand and creating a community, rather than selling its services. Friendly imagery throughout the website, community-centered optimized content, and seasonal social media posts invite Buffalonians to get to know REG.