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Sparking conversation about all things digital

We’re in the business of growing, progressing and evolving. We stay in the know with our heads in industry publications and our hands on the latest technology. Our passion for the latest and greatest drives our love for digital and it wouldn’t be fair to keep it to ourselves. Find out what we’re learning and how we’re applying it to our daily grind.
Category: Innovation
June 22, 2020

15 Email marketing tips for small businesses

Strategic, professional and personalized email campaigns aren’t just for big companies. Email marketing is a powerful communication tool that works for small businesses too. Strong ROI, automated sending and premade templates make email marketing a worthy investment. Not sure where…

We love being able to help our clients continue to serve and support their customers during this tough time.

How Parkway Digital is helping clients respond to COVID-19
August 5, 2019

What is geotargeting?

Geotargeting allows marketers to customize a user’s digital experience based on their location. This technology is powerful because it enables us to create and display more relevant messages to potential customers based on where they spend (or spent) time. We’re…
December 15, 2018

7 Inbound marketing trends for 2019

Marketing is a constantly evolving industry, in large part due to rapid technological advances. It’s important to stay ahead of the curve to keep your business relevant. Stay up to date on the latest inbound marketing trends, platforms and opportunities…