May 11, 2020
How small businesses can use marketing automation
Incorporating marketing automation in your small business’ digital strategy might seem a little overwhelming. We promise it’s not as complicated as it sounds! Marketing automation streamlines your marketing efforts. It also gives you the power to reach and engage with…
February 10, 2020
Using email marketing in your marketing mix
Every day, 99 percent of consumers check their email. That's an important statistic to consider when you're thinking about the impact of your email marketing. Email marketing delivers some of digital marketing's greatest return on investment. There are plenty of…
April 15, 2019
8 Social media skills you need to have
These days, social media platforms are almost unavoidable. If you’re running a successful business, make that 100% unavoidable. Potential customers get basic information about your business from Facebook, like your address, phone number and store hours. They might even shop…
February 25, 2019
The best time to post on social media
If you are managing a social media account, even a personal one, you've probably asked yourself this question: When is the best time to post? Your goals probably include engagements, website visits, email signups and purchases. These metrics all increase…
