News & Perspective

Sparking conversations about all things digital.

Young professional using LinkedIn on laptop
November 9, 2018

How to use LinkedIn like a rock star

LinkedIn is a powerful tool for professionals and business owners. There are over 500 million members, and they represent a wide variety of professionals, from entry-level millennials to c-suite execs. Effectively using LinkedIn can help you grow your professional network…
Collecting customer reviews using survey
Perspective
September 19, 2018

How to: collect customer reviews

Referrals are a great way to increase interest in your business. The next best thing is honest reviews – 84% of people trust online reviews as much as a personal recommendation. It may feel presumptuous to request positive feedback from your clients.…
Why Parkway Loves CMS WordPress
Perspective
July 12, 2018

Why does Parkway love WordPress?

At Parkway, we build our clients’ websites on WordPress, an open source content management system (CMS). What, exactly, does that mean? Your content management system is how you access and edit the content (design, pages, posts, images, etc.) on your…
Studio News
June 27, 2018

Parkway claims five GDUSA Awards

Each year, Graphic Design USA honors talented professionals and students in health and wellness design, graphic design, packaging design and web design. The web design category encompasses entries from design firms, ad agencies and in-house departments. We entered some of…